I'M
todd
brandes.
MARKETING & ADVERTISING EXECUTIVE
B
I like making stuff.
I prefer making smart stuff.
Smart stuff nobody's made before.
Smart stuff nobody's made before that actually works.
01 PROFESSIONAL
MY SUBJECT EXPERTISE
BRANDING
95%
MARKETING STRATEGY
90%
DESIGN AND VIZ ID
75%
CONTENT DEV
80%
SOCIAL STRATEGY
70%
INTERACTIVE EXPERIENCES
70%
VISION AND MISSION
85%
02 PORTFOLIO
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03 Experience
CURRENT
RETROROCKET LLC
Founder and Owner
In 2018 after completing my mission of founding Montana Provisions I started Retrorocket LLC, a branding and design consultancy. Our focus is advising, creating, maintaining and/or reinventing brands.
2017-2018
MONTANA PROVISIONS
Founder
Montana Provisions is a Bozeman-based food group specializing in hand-crafted charcuterie, local meats and fresh seafood. Over the course of 18 months I developed the logo, all brand identity, advertising and associated intellectual property as well as setting up the website, social media and e-com platform. I also designed the interior and exterior of the flagship restaurant and managed the build-out.
2013-2016
DIGITAS LBI
SVP, Group Account Director
Led the development of cutting-edge, insight-driven, digitally focused integrated marketing programs for MillerCoors, Motorola, Sprint, Ahold and Johnson Outdoors
2011-2013
OMD
SVP, Group Account Director
Managed a successful, integrated team through high-level strategic insights and analytics to drive marketing and media planning decisions for C-level clients and marketing counterparts at Intel Corporation.
2008-2011
DIGITAL KITCHEN
Managing Director, Partner
Responsible for design and implementation of complete organizational restructure of DK’s business model, from a production company into a full-service digital agency. Accounts: HBO, Microsoft, BMW, AT&T, Levi’s, Nike, The Cosmopolitan Hotel, Target
2007-2008
MOTOROLA
Director, Global Advertising and Content
During my tenure at Motorola, I was responsible for launching an entire global portfolio of products and establishing the ROKR brand on the heels of gargantuan success of the RAZR franchise. I worked extensively in Asia, Europe, India and Latin America.
1999-2007
DDB
VP, Executive Producer / VP Account Director
With Anheuser-Busch as my key account, over the period in which I was involved in marketing Anheuser-Busch products the company achieved incredible growth, topping a 50% market share, propelling Bud Light to a commanding lead as the number one beer in America and staving off a 10-year decline in Budweiser sales.
EARLIER CAREER
DDB-VIENNA, AUSTRIA
Regional Account Director
DDB-PRAGUE, CZECH REPUBLIC
Regional Account Director
CALIFORNIA PIZZA KITCHEN-LOS ANGELES
National Marketing Manager
DDB-CHICAGO, IL
Senior Media Planner